Snap-B Music is an international media and music company with offices in Britain and the Netherlands. It was founded in 2013 as a partnership between British rock manager and writer Simon Napier-Bell and Dutch artist and business affairs manager Björn de Water.

Music-wise, the company offers four things – consultancy (to artists, managers or stakeholders) – music publishing, music sync/song placement and rights management. Occasionally we make exceptions and manage artists ourselves as we did for the legendary Irish singer Sinéad O’Connor.

Björn de Water (Rotterdam, 1977) has had 25 years experience as an artist manager and A&R in the Netherlands and the USA and worked with various platinum acts like Delinquent Habits / Kemo The Blaxican (USA), Sinéad O’Connor (IE), Postmen (NL), Feis (NL) and advised many others. Recently, he has been actively seeking out emerging songwriting talent, leading to successful collaborations with renowned American artists such as Yeat, Tana, Lucki, and Ken Carson. These partnerships collectively generated nearly 500 million streams in 2023 alone. This ‘Dutch American’ globetrotter currently resides in the Netherlands but will be pleased to meet you anywhere. A cup of tea at the London Ritz, or a greasy hotdog in New York’s Central Park? Björn is your guy.

Simon Napier-Bell (London, 1939) has been a manager since the 1960s, looking after artists such as the Yardbirds, T.Rex, Wham! (George Michael), Marc Bolan, Japan, Asia and Ultravox. He has also written hit songs, including ‘You Don’t Have To Say You Love Me’, for Dusty Springfield and Elvis Presley.

As of September 2017 Snap-B welcomed UK/USA subdivision Snap-B Sync, a company specialised in music synchronisation for film, TV, commercials and advertisements. It is headed by Björn de Water and is focused on the North and South American market.

After just 2 years Snap-B Sync currently represents over 4.000 songs. Snap-B Sync secured the latest Starbucks campaign with the song #NoFilter which is written and produced by The Prime, as well as two new songs placements for General Mills for the North American territory.

As of November 2017 Napier-Bell stepped down as a director and is now serving as an executive consultant for the company. Besides remaining a valuable asset to our company (and the greatest mentor and friend one could ever wish for!) he’s also working on some great films. His latest movies 50 Years Legal, 27 Gone Too Soon and George Michael: Portrait of an Artist received rave reviews all over the world.

Some of the clients we’ve worked for:
Sinéad O’Connor – Worldwide
Starbucks – United States
Kroger Supermarkets – United States
Panera Bread – United States
Feis (Top Notch/Universal) – The Netherlands
I Am Aisha – The Netherlands
Warner Music – United States
Skimayne (writer/ producer for a.o. Yeat, Tana, Lucki) – Worldwide
Feats (writer/ producer) – Worldwide
KRM (writer/ producer) – Worldwide
Seth Ambrosius (writer/ producer)– Worldwide
LBW (writer/ producer for a.o. Ken Carson, Destroy Lonely)
Interscope Records – United States
Geffen Records – United States
Ultimate Fighting Championship (UFC) – United States
Zuffa LLC Las Vegas – United States
TTTCB The Cats – The Netherlands
Delinquent Habits – United States
Kemo The Blaxican – United States
Dead Silence Records/ Universal – United States
Sony Music, Hong Kong – China
Postmen – The Netherlands
Lucien Foort (Quadrophonia, A.K.) – The Netherlands
BMG – Germany
Psalm 21 – Ireland
Thinknology – The Netherlands


Empowering Creativity: Offering Coaching Services for Artists and Entertainment Professionals Struggling with Mental Health

In the vibrant world of art and entertainment, the spotlight often obscures the shadows that many artists and professionals wrestle with in their personal lives. The pursuit of creative excellence can be both exhilarating and exhausting, a rollercoaster ride of emotions that takes a toll on mental health. Recognizing this, a new wave of support has emerged to guide artists and entertainment professionals through the intricate labyrinth of their mental well-being. Enter the world of coaching services, tailored specifically to those who breathe life into our favourite music and performances.

Artists and entertainment professionals are not immune to the challenges that life throws at them. The constant scrutiny, the relentless pursuit of perfection, and the unpredictable nature of the industry often leave individuals grappling with anxiety, depression, and stress. This is where our coaching services come into play, offering a lifeline to those seeking balance and resilience in their careers and personal lives.

Drawing upon almost 30 years of experience in this fast-paced industry, we are poised to assist you, your artist(s), songwriter(s) or dedicated staff members working at your company. Our expertise lies in equipping individuals to effectively handle stress, cultivate resilience, and strike a harmonious equilibrium between creativity and mental well-being. This, in turn, fosters enhanced work output and paves the way for remarkable achievements.

We provide our coaching services through video calls or in person within the regions of The Netherlands, Belgium and the Inner London area.


Have you ever wondered if your music could be licensed for film, TV, commercials and advertisements? Well, it should be, and Snap-B Sync can help!

Through the years, we have meticulously fostered relationships with the largest synchronization aggregators and music licensing services in the world. We deal with a multitude of independent sync agents, brokers, music supervisors, film editors and advertising agencies.

What’s great about our services is, is that you will stay in full control of your own music. You don’t sign away any exclusivity to us nor our broker or client.

Does this mean you can still use a song that we used for a commercial or tv show? Absolutely! At Snap-B Sync we believe in artists having full control over their own music.

So do you own the rights of your music? Or do you co-own the rights and are all rights owners ready to make some money as well?

Don’t hesitate any longer and send your online stream or downloadable link containing your songs (mp3 only) to Please be aware that e-mail sent to us with a mp3 as attachment will not be opened.

If we like what we hear, you’ll hear shortly from us.


Snap-B Music Ltd
601 International House
223 Regent Street
London, W1B 2QD
United Kingdom

General inquiries:



Björn de Water


Simon Napier-Bell